About me
Mindy Grantham is an oncology marketing and growth strategy leader who works at the intersection of patient experience, data, and complex healthcare delivery. Her career spans both global consumer brands and leading healthcare organizations—including Visa, Boston Scientific, Mayo Clinic, and Rocky Mountain Cancer Centers—giving her a unique perspective on how to translate expertise into clarity, trust, and measurable growth. Within healthcare, Mindy has led enterprise marketing strategy for nationally recognized cancer programs and large community-based networks, focusing on patient acquisition, referral growth, and operational alignment. Her work centers on reducing friction across the patient journey—from diagnosis to treatment—by improving access, simplifying decision-making, and aligning marketing more closely with clinical and operational realities. Now serving as Director of Oncology Marketing at Target Continuum, Mindy partners with health systems nationwide to strengthen service line growth, expand access to care, and design more consumer-friendly experiences. She brings a practical, system-level perspective to healthcare marketing—grounded in the belief that trust is built not through campaigns alone, but through how clearly, consistently, and compassionately organizations guide patients through complex moments of care.
