CHPRMS 53rd Annual Conference - DO NOT USE

CHPRMS 53rd Annual Conference - DO NOT USE

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8:30am PST

Registration & Breakfast Carolina Ballroom

9:15am PST

Building Trust in a Fragmented Healthcare Experience: What Healthcare Can Learn from NASCAR-and Where the Comparison Breaks Carolina Ballroom

10:15am PST

Break with Sponsors Carolina Ballroom

10:45am PST

Beyond Translation: Building Trust, Access and Multicultural Patient Engagement Through Bilingual Communication Gold Ballroom Marketing, Cultural Insight, and Your Brand Colonial Ballroom

11:55am PST

Culture is the Brand Carolina Ballroom

1:20pm PST

The Seven Deadly Sins of Healthcare Marketing (and how to repent before your audience leaves you behind Carolina Ballroom

2:30pm PST

Break with Sponsors Carolina Ballroom

2:50pm PST

Lexington Health: Creating a Next Generation User Experience. Gold Ballroom Question & Answer Engine Optimization: Giving Patients (and AI) Exactly What They are Looking For Carolina Ballroom

3:50pm PST

SEO, GEO and AEO: What You Need to Know Gold Ballroom The Art of Storytelling in Healthcare Marketing Carolina Ballroom

5:15pm PST

Happy Hour Hotel Lobby Bar

6:30pm PST

Dinner on Your Own At local restaurants on your own

9:00pm PST

Hospitality Suite Sponsored by Definitive Healthcare & Reason One TBA